Abstract
Currently, with the rapid development of information technology (IT), especially the global information system that can be accessed publicly by the internet, it has been opened for businesses in general and tourism enterprises in particular an effective way to promote and share tourism experience – online promotion and sharing. Tourism is a highly integrated social and economic activity; so, the position and role of the media become more important. Beside the traditional means of advertising and sharing tourism such as newspapers, radio, television, conferences, seminars, today tourism promotion and sharing activities have had a new effective communication method, which is to advertise and share online via the Internet with some of the most popular tools available including social networks, email, website. Tuyen Quang is a province with great potential for tourism; however, it has not been exploited effectively. Many tourists in the country and internationally do not know about the province; the tourism sharing and promotion in Tuyen Quang has not been fully exploited. This study mainly uses secondary data to analyze the status of the promotion and sharing of tourism information in Tuyen Quang Province. Then, the authors propose a number of solutions to share tourism information in Tuyen Quang Province in the context of the current industrial revolution.
Keywords: Sharing, promoting, tourism, industrial revolution 4.0, Tuyen Quang Province.
JEL classification: O; O14
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Ban biên tập Tạp chí Kinh tế & Quản trị Kinh doanh
Phòng 514, Nhà điều hành, trường Đại học Kinh tế & Quản trị Kinh doanh
Địa chỉ: Phường Tân Thịnh, thành phố Thái Nguyên
Email: tapchikt-qtkd@tueba.edu.vn; Điện thoại: 0208.3903373
