Abstract
Corporate culture is a crucial factor in retaining employees, thereby saving recruitment and training costs for new staff. This study examines the impacts of corporate culture on employee retention with the case of Base Enterprise Joint Stock Company, one of the leading companies in building business management platforms. The study was conducted with quantitative methods, by conducting questionnaires and SPSS software for data analysis including Reliability test and Exploratory Factor Analysis, Correlation Analysis and Regression Analysis to test the proposed causal relationships between independent variables related to corporate culture and the dependent variable of employee retention. Results show that internal communication, learning and development, rewards and recognition, teamwork, and empowerment have positive impacts on employee retention. Through these key findings, the company’s management can develop an effective corporate culture to improve employee retention.
Keywords: Corporate Culture, Human Resource Management, Employee Retention, Base Enterprise, EFA.
JEL classification: M5, M14, M12.
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Ban biên tập Tạp chí Kinh tế & Quản trị Kinh doanh
Phòng 514, Nhà điều hành, trường Đại học Kinh tế & Quản trị Kinh doanh
Địa chỉ: Phường Tân Thịnh, thành phố Thái Nguyên
Email: tapchikt-qtkd@tueba.edu.vn; Điện thoại: 0208.3903373
